At 777mx we take the privacy of every member seriously. This Privacy Policy explains exactly what personal data we collect from Pakistani members, how we use it, who we may share it with, and what rights you have over your own information.
Six core principles that govern how 777mx handles the personal data of every member
All personal and financial data on 777mx is protected by 256-bit SSL encryption at rest and in transit. Your information is stored on secure, access-controlled servers. We do not store full payment card numbers on our systems.
777mx follows a data minimisation principle — we only collect personal information that is genuinely required to operate your account, process payments, verify your identity, and comply with our licensing obligations.
777mx does not sell, rent, or otherwise commercially distribute your personal information to third parties. The only parties who receive your data are those directly involved in operating your account and delivering the platform's services.
Promotional emails and notifications from 777mx are entirely optional. You may opt out of all marketing communications at any time through your account preferences or by contacting our support team — without affecting your access to the platform.
As a licensed gaming operator, 777mx is required to maintain certain records for regulatory and anti-money-laundering compliance. These obligations take precedence over deletion requests in limited circumstances, as explained in full below.
You have the right to access, correct, and request erasure of your personal data held by 777mx, subject to legal and regulatory limitations. Requests can be submitted to our support team and will be processed within a reasonable timeframe.
This Privacy Policy ("Policy") sets out how 777mx ("we", "us", "our", "the Platform") collects, stores, processes, uses, and in certain circumstances shares the personal data of registered members and visitors to the 777mx platform located at 777mx.bio.
This Policy applies to all personal data provided to 777mx through the registration process, account management, payment transactions, customer support communications, and general use of the 777mx website and services. It should be read alongside our Terms & Conditions and our Responsible Gaming Policy.
By registering a 777mx account or continuing to use the platform, you acknowledge that you have read and understood this Policy. If you do not accept the terms of this Policy, please discontinue use of the platform and contact our support team to close your account.
777mx is the data controller responsible for personal data collected through the 777mx platform. For all data protection enquiries, requests to exercise your rights, or privacy complaints, you may contact us via the support channels set out in Section 13 of this Policy.
777mx operates under an internationally recognised gaming licence. As a licensed gaming operator, we are subject to data protection, anti-money-laundering, and KYC (Know Your Customer) obligations that may, in specific circumstances, limit our ability to fulfil certain member requests regarding personal data.
777mx collects personal data through several channels during the normal course of operating the platform. The categories of personal data we collect are as follows:
| Data Category | Specific Data Elements | Collection Method |
|---|---|---|
| Identity Data | Full legal name, date of birth, CNIC number (where provided for KYC), passport number, gender | Registration form, KYC verification |
| Contact Data | Pakistani mobile number (e.g. +92 Jazz/Telenor/Zong), email address, city of residence | Registration form, account updates |
| Financial Data | JazzCash/EasyPaisa account references, bank account details (HBL, UBL, Meezan Bank), USDT wallet addresses, transaction history | Payment processing |
| Technical Data | IP address, device type, operating system, browser type, session duration, login timestamps | Automatic collection via platform |
| Usage Data | Games played, bet amounts, betting markets used, bonus activity, deposit and withdrawal history | Platform activity logging |
| Communication Data | Support chat transcripts, email correspondence, feedback submissions | Support interactions |
| Verification Documents | Copies of identity documents, proof of address, payment method verification documents (submitted during KYC) | KYC process on request |
We do not intentionally collect sensitive personal data such as biometric identifiers, health information, or religious beliefs. Where any such data is inadvertently shared with us during support interactions, we will handle it with appropriate care and not retain it beyond the duration required to resolve your query.
777mx uses personal data collected from members for the following purposes:
777mx processes personal data under one or more of the following legal bases:
777mx does not sell or commercially distribute your personal data. We may share personal data with the following categories of third parties strictly for the purposes described in this Policy:
777mx uses cookies and similar tracking technologies on the platform to support functionality, analyse usage, and improve the member experience. The following types of cookies are used:
You may control non-essential cookies through your browser settings. Please note that disabling certain cookies may affect the functionality and performance of the 777mx platform, particularly on mobile browsers commonly used across Pakistan.
777mx retains personal data for as long as necessary to fulfil the purposes for which it was collected, as described in this Policy, and to meet our legal, regulatory, and contractual obligations. The following general retention principles apply:
Upon expiry of the applicable retention period, personal data is securely deleted or anonymised, unless a legal obligation requires continued retention.
777mx implements technical and organisational security measures designed to protect your personal data against unauthorised access, disclosure, alteration, loss, or destruction. These measures include:
While 777mx implements industry-standard security measures, no online platform can guarantee absolute security. Members are encouraged to protect their account credentials, enable session timeout on personal devices, and contact 777mx support immediately if they suspect any unauthorised access to their account.
As a 777mx member, you have the following rights with respect to your personal data, subject to applicable legal and regulatory limitations:
You may request a copy of the personal data 777mx holds about you, along with information about how it is processed. We will respond within 30 days.
If any personal data we hold about you is inaccurate or incomplete, you may request that we correct it. You may also update some data directly via your account settings.
You may request deletion of your personal data where it is no longer necessary for the purpose collected, subject to our legal retention obligations under AML and gaming licence requirements.
In certain circumstances you may request that we restrict processing of your data — for example, while the accuracy of data you have contested is being verified by our team.
Where processing is based on your consent or contractual necessity, you may request your personal data in a structured, machine-readable format for transfer to another service provider.
You may object to processing of your data based on legitimate interests, or to the use of your data for direct marketing purposes. Marketing objections will be honoured immediately.
777mx is strictly a 21+ platform. The collection and processing of personal data from individuals under the age of 21 is not permitted. 777mx does not knowingly collect personal data from minors.
All members are required to confirm, during the registration process, that they are at least 21 years of age. 777mx may require additional age verification documentation at any time. Where it is discovered that personal data has been collected from a person under the age of 21, 777mx will:
The 777mx platform may display informational references to third-party service providers such as JazzCash, EasyPaisa, or game content providers. 777mx does not control the privacy practices of any third-party services, websites, or applications and is not responsible for their data handling practices.
When you interact with third-party payment platforms (such as the JazzCash or EasyPaisa apps to complete a deposit), those interactions are governed by the respective privacy policies of those providers. We recommend reviewing the privacy policies of any third-party services you use in connection with your 777mx account.
777mx reserves the right to update or revise this Privacy Policy at any time. Changes will be published on this page with a revised "Last Updated" date. Where a change is material, we will endeavour to provide reasonable advance notice to members through the platform or by other available channels.
Your continued use of the 777mx platform following the publication of any revised Policy constitutes your acceptance of the updated terms. We recommend reviewing this page periodically. If you have questions about any changes, please contact our support team before continuing to use the platform.
For any questions, concerns, or requests regarding this Privacy Policy, your personal data, or the exercise of your data rights, please contact the 777mx team using the details below:
777mx is committed to responding to all genuine privacy enquiries within a reasonable timeframe and to handling your personal data with care, transparency, and respect.
777mx is a 21+ platform. We process your personal data to keep your account secure, your payments accurate, and your gaming experience safe and fair. We will never sell your data and will always comply with legitimate requests to access, correct, or erase your personal information within the boundaries of our regulatory obligations. If you ever have concerns about how your data is handled at 777mx, contact our support team — your privacy matters to us.
Your data is secure, your privacy is protected, and your account is in your hands. Discover cricket betting, live casino, slots, and more — all in Pakistani Rupees.
21+ only. By using 777mx you confirm acceptance of our Privacy Policy and Terms & Conditions. Gambling involves risk — play responsibly.